top of page

BRAND DEVELOPMENT
Moxy Branding
Moxy was a start-up agency that partnered with social justice & philanthropic organizations on fundraising, communications, and design projects. In alignment with the name — a bitter, non-alcoholic drink from the 1920's intended to "build up your nerve" — Moxy's brand needed to be bold and convey the idea of pushing the envelope. I developed the brand identity and designed a plethora of collateral materials including a website, stickers, business cards, greeting cards, and gifs! As one way of breaking expectations with the design, I hand-drew stylized portraits of each team member, then converting them to vector artwork for the website.
​
​






bottom of page